UFI 86th Global Congress Programme

Platforms of Trust

Markets are built on trust. The exhibitions we run, the marketplace we maintain, the services we provide – they all rely on trust.

As organisers, venues and partners of the industry, our success is based on the trust our customers place in us as they attend to build trustworthy connections for their business – face to face, one meeting, one handshake at a time.

Our industry’s unique role as platform providers for trust is shaping up to being a core asset. 

In Bangkok, we will examine the potential this provides for our industry.

Join us, share your personal opinions and insights, take part in discussions – let’s shape the future direction of our industry together!

 

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Wednesday 06 November

12:30 - 13:30

Light Buffet Lunch

Location: Avani Hotel - level 10, Ozone 1
13:30 - 14:30

UFI General Assembly

Open to UFI members only, our association's General Assembly provides the annual updates. Join us and learn about all UFI-related developments and changes that have taken place throughout the year.

Location: Avani Hotel - level 10, Room Lunar + Moon
14:30 - 15:00

Networking and Refreshments

Location: Avani Hotel - level 10, Ozone 2
15:00 - 17:00

UFI Xchange - Destinations

UFI Xchange sessions are short, sponsor-driven TED-style sessions. There are 4 #Destinations presentations where you can learn about the following cities: Warsaw, Hong Kong, Las Vegas, Shanghai and Chengdu.

Location: Avani Hotel - level 10, Room Galaxy 1
15:00 - 15:20

How the Extraordinary Fashion Business Turned Into a Passion for Trade Shows

Tomasz Szypula, CEO, Ptak Warsaw Expo (Poland)
Sponsored by
15:20 - 15:40

Hong Kong

Stuart Bailey, Chairman, Hong Kong Exhibition & Convention Industry Association (HKECIA)
Sponsored by
15:40 - 15:50

Networking break

15:50 - 16:10

Las Vegas Evolves Around You

with: Rafael Villanueva, Senior Director of Global Development, Las Vegas Convention and Visitors Authority (USA)
Sponsored by
16:10 - 16:30

Making Further Progress on Shanghai Convention and Exhibition Industry

with:
Sang Jingmin, President, (SCEIA) Shanghai Convention and Exhibition Industries Association (China)
Sponsored by
16:30 - 16:40

Networking break

16:40 - 17:00

Chengdu

Chen Fu, Director, Chengdu Municipal Bureau of Exposition (China)
Sponsored by
17:00 - 17:40

UFI Xchange - Eventtech

UFI Xchange sessions are short, sponsor-driven TED-style sessions. There are 2 #Eventtech presentations where you can learn about the following technologies: registration / barrier control & heatmapping

Location: Avani Hotel - level 10, Room Galaxy 1
17:00 - 17:20

FairMate SelfCheck In: Bridging the analog Chasm

with:
Wilhelm Halling, General Manager, Dimedis GmbH (Germany)
Sponsored by
17:20 - 17:40

Making Trade Fairs Measurable

Konrad Friedrich, Customer and Experience Officer, Waytation
Christian Obwegeser, Director Sales, Waytation
Sponsored by
19:30 - 22:00

Welcome Reception

“Amon Rattanakosin - The Everlasting Treasure of Thai Craftsmanship” Let's meet at The Riverside Terrace at Anantara Riverside Bangkok Resort!

Amon Rattanakosin, the second verse of Krungthep Mahanakon’s full name, means ‘The place of precious jewels those last forever’ referring to the Emerald Buddha in the Grand Palace, the crown jewel of Thai Craftsmanship.

Inspired by the city’s auspicious name, you will be welcomed to Krungthep with her majestic arts and crafts throughout the night. Following the example of Siamese court in early 1900s, you will be presented with the magnificence of Thai Royal cuisine, exquisite performances, and wonderful ceremony of Loy Kratong which takes place under November’s full moon when it’s time for Thais to express gratitude towards the goddess of water.

Location: Anantara Hotel, Riverside Terrace

Dress Code: Smart Casual
Sponsored by

Thursday 07 November

06:30 - 07:45

UFI Running Club

The ideal way to break the ice and get to know your industry peers. Join the running club for a collective morning jog, whatever your fitness level.

Stop over to join ‘Tak Bat’ or monk offering ceremony, a morning routine of Thai Buddhists offering food to the monks. Then we run together to the Bangkok Bridge overlooking beautiful early hour sun over Bangkok’s skyline.

This year’s run will support the UNHCR 2 Billion Kilometres to Safety campaign. A global campaign calling on people all over the world to cover the distance travelled by refugees each year.

Meeting Point: Anantara Riverside Hotel, Ground Floor
Sponsored by
8:30 - 9:00

Networking and Refreshments

Location: Avani Hotel - level 10 - Ozone 2
Sponsored by
09:00 - 09:15

Official Opening

with Congress Moderators:
Caitlin Read, Group Communications Director, Comexposium (France)
Stephan Forseilles, Head of Technology & Digital Transformation, Easyfairs (Belgium)

Craig Newman, UFI President, CEO, Johannesburg Expo Centre Johannesburg (South Africa)
Kai Hattendorf, UFI Managing Director/CEO (France)

UFI President Craig Newman will open the 86th Global Congress, and Congress Moderators Caitlin Read and Stephan Forseilles will set the stage.

Location: Avani Hotel - level 10, Room Lunar + Moon
09:15 - 10:00

An Award Winning Conductor’s Story About Trust

with: Charles Hazlewood, International Conductor and Musical Revolutionary (UK)

“Where there is trust, there is music. Where there is no trust, the music quite simply withers away”. Charles Hazlewood is an international award winning conductor and will let us experience, see and understand what trust means – not only for the conductor and the orchestra.

Location: Avani Hotel - level 10, Room Lunar + Moon
Sponsored by
10:00 - 10:45

Trust in Today’s (Business) World

with:
Hwee Hoon Tan, Associate Professor of Organizational Behavior and Human Resources, Singapore Management University (Singapore)

In this session, you will learn what trust does for societies, organizations and individuals. Professor Tan will also explain the model of organizational trust and show us how trust building varies across different societal cultures. These insights shall serve to find out about the implications for the exhibition industry.

Location: Avani Hotel - level 10, Room Lunar + Moon
Sponsored by
10:45 - 11:30

Networking and Refreshments

Location: Avani Hotel - level 10, Ozone 2
Sponsored by
11:30 - 12:15

Industry Leaders on Trust

with:
Douglas Emslie, Group Managing Director, Tarsus Group (UK)
Simon Kimble, Chairman, Clarion Events (UK)
Trixie LohMirmand, Senior Vice President, Dubai World Trade Centre (UAE)

Three industry leaders will take the stage – to share their personal experiences and convictions on the role trust plays for themselves and their businesses.

Location: Avani Hotel - level 10, Room Lunar + Moon
Sponsored by
12:15 - 13:45

Networking Lunch

Location: Avani Hotel - level 10: Sky/Breeze/Ozone 1/Horizon/Wind
Sponsored by
13:45 - 14:30

The Economist’s View

with: Dr. Andy Xie, Leading Independent Chinese Economist (China)

With the breath-taking speed of economical and political developments around the world, it is easy to get lost. We hit the “pause” button – and focus on the impact these developments have for our industry.

Location: Avani Hotel - level 10, Room Lunar + Moon
14:30 - 15:15

Networking and Refreshments

Location: Avani Hotel - level 10, Ozone 2
Sponsored by
15:15 - 16:00

Special Interest Group Sessions I

UFI's Special Interest Sessions will offer you the choice to zoom into specific issues in a more intimate environment. The sessions will be fast-paced and interactive.
In this time slot, we will run parallel sessions on the following topics:

SIG Marketing

with:
Elena Chetyrkina, Head of Marketing Analysis Department, Restec Exhibition Company (Russia)
Michael Dreyer, Managing Director, Trade Show Experts (Singapore)
Dr. Holger Feist, Chief Strategy Officer, Messe München (Germany)
Prof. Dr. Christian Glasmacher, Senior Vice President, Koelnmesse (Germany)
Moderated by: Angela Herberholz, Programme Manager, UFI (France)

Matchmaking is at the heart of our industry - for a very good reason

Our powerful business is all about connecting people on our platforms of trust. But how do we organize that? Is the matchmaking experience and technology we offer really world class? What works well - and where are the obstacles? The Marketing Working Group collected best practices, conducted a survey over summer, and compiled a white paper on the topic. Join us to discuss the results and share your own experiences in this session. Let’s talk matchmaking.

Location: Avani Hotel - level 10 - Room Galaxy 2

SIG Digital Innovation

with:
Jo-Anne Kelleway, CEO, Info Salons Group (Australia)
Matthias Tesi Baur, Consulting Partner, MBB Media (UK)
Gunnar Heinrich, CEO & Managing Partner, Adventics (Germany)

Following on from the hugely popular sessions at recent UFI events around the world, the speakers are working on another special and very interactive digital debate to bring to Bangkok.

Location: Avani Hotel - level 10, Room Lunar + Moon

SIG Large Venues

with:
Andreas Gruchow, Member of the Managing Board, Deutsche Messe AG Hannover (Germany)
Michael Kruppe, General Manager, SNIEC (China)
Silvia Popa, International Business Development Manager, VIPARIS (France)
Andrey Balan, Head of EXPO Project, VDNH (Russia)


Discussions and presentations will revolve around the different agendas: What are venues and organisers doing to ensure their venues correspond to exhibitors needs? How do the follow the trends? What do they prioritize, venue size or venue quality? What pressure lays on the venues when it comes to new event formats?

Location: Avani Hotel - level 10, Room Galaxy 1
16:00 - 16:45

Networking and refreshments

Location: Avani Hotel - level 10, Ozone 2
Sponsored by
16:45 - 17:30

Special Interest Group Sessions II

UFI's Special Interest Sessions will offer you the choice to zoom into specific issues in a more intimate environment. The sessions will be fast-paced and interactive.
In this time slot, we will run parallel sessions on the following topics:

SIG G3 Global Alliance (AIPC, ICCA, UFI)

With:
Rod Cameron, Executive Director, AIPC (Belgium)
Senthil Gopanath, CEO, ICCA (Netherlands)
Kai Hattendorf, UFI Managing Director/CEO (France)
Moderator:
Ana Maria Arango, UFI, Regional Manager LATAM

Have your say in how the global leading trade associations collaborate for your benefit!

UFI has launched a Global Alliance with fellow trade associations ICCA and AIPC earlier this year. The aim: to jointly create additional value for the members through collaboration in areas like research, education, and advocacy.

In this session, the respective association CEO’s will be at hand to discuss what are your priorities for this collaboration. As the business models for exhibitions, congresses, and conferences overlap, joint Alliance projects will help you grow your business successful.

Location: Avani Hotel - level 10 - Room Galaxy 1

SIG Best Practice Cases from the 2019 UFI Awards

Sharing best practices is at the heart of our association, and with the annual UFI award programme, we receive many outstanding industry success stories to share among industry professionals.
During this Special Interest Group, the 2019 UFI Award winners will present their innovative industry solutions.

Digital Innovation: What is Digital Innovation for you, winner: Wilson G. Tang, Freeman (USA)
Sustainable Development: Think Before Plastic, winner: Monica Lee-Müller, Hong Kong Convention and Exhibition Centre (Management) Limited (“HML”) (Hong Kong)
Marketing: Best Influencer Campaign, winner: Frank Yang, KINTEX (South Korea)
HR: Employer Branding - How to attract and retain key skills, winner: Alinne Rosa, Reed Exhibitions Brazil (Brazil)
Operations & Services: Productivity improvments in operations & services using SMART technology, winner: Murat Düzenli, Tüyap Fairs (Turkey)
Moderated by: Mark Cochrane, Regional Manager Asia-Pacific, UFI (Hong Kong)

Location: Avani Hotel - level 10, Room Lunar + Moon

SIG HR

with:
Aida Lutaj, CEO, Expocity (Albania)
Fleur Kearns, Vice President HR Asia Pacific, Reed Exhibitions
Moderators:
Enio Gualandris, H.R. Director, Fiera Milano (Italy)
Robert T. Heinemann, Heinemann Management Consulting GmbH (Germany)

Exhibitions as platforms of trust are the focus of this year’s congress, but what about trust within the workplace? How can we create and build trust among staff? With leadership? What about within an international environment with staff from different ethnic backgrounds, ages and gender, spread across a world where employees are increasingly working remotely?
How does the CEO, at the very helm of the company manage and ensure trust? If staff cannot trust one another, how can we build an industry of platforms of trust?!
Join the HR SIG in Bangkok for what promises to be a very interesting discussion!

Location: Avani Hotel - level 10, Room Galaxy 2
19:00 - 23:00

UFI Congress Grand Night Out

"Thai Thai: A Fun Fair Full of Life"
Location: Wat Pho and Museum Siam

Thai Thai is a common phrase defining the way of life where fun and happiness are at the core spirit. Let us show you how Thais throw a party:

Set up as a fun fair representing communities across Thailand, the whole country will be there for you to explore. From the valley of the North to the sea in the South, Thailand has a lot to offer both for business and leisure. Try the different tastes, dance to the different tunes, find out for yourself about your very own version of Thai Thai fun.

Dress Code:
Casual. Kindly note that a visit of a temple is planned and we ask you to wear appropriate outfit that falls below the knee and to avoid anything transparent, lowcut, or backless.

Location: Museum Siam

Transfer arranged by UFI and the event host by boat.
Meeting Point: Anantara Riverside Hotel, Hotel Pier
Sponsored by

Friday 08 November

08:30 - 09:00

Networking and Refreshments

Location: Avani Hotel - level 10, Ozone 2
09:00 - 09:15

Welcome again!

with Congress Moderators:
Caitlin Read, Group Communications Director, Comexposium (France)
Stephan Forseilles, Head of Technology & Digital Transformation, Easyfairs (Belgium)

Location: Avani Hotel - level 10, Room Lunar + Moon
09:15 - 10:00

The Next Generation Leadership Grant Conversation

with:
Carolin von Tippelskirch, Protocol and Corporate Events, Deutsche Messe AG (Germany)
Cinzia Zanin, Research and Development, Fondazione Fiera Milano (Italy)
Fuad Musafir, Business Development Manager Exhibition & Live Events, Oman Convention and Exhibition Centre (Oman)
Katie Thompson, Senior Content and Project Manager, Global Exhibitions Informa (USA)
Laura Docampo, Head of Digital, Fira de Barcelona (Spain)

Does the future of the exhibition industry lie in H2H approach (Human 2 human)? Join the 2019 NGL grant recipients as they discuss the importance of H2H in the industry. Get an insight into the next generation’s perspective of the customer journey and learn about the most important touchpoints for the trade show visitor of the future.

Gone are the days when companies just marketed to whoever would listen. Successful business now puts people in the center of their strategy and focuses on increasingly personalised experience for customers. The grantees will show how technology and data can enable human interaction and how experience and hospitality are crucial for the success of an exhibition.

Location: Avani Hotel - level 10, Room Lunar + Moon
Sponsored by
10:00 - 10:45

Networking and Refreshments

Location: Avani Hotel - level 10, Ozone 2
10:45 - 11:45

UFI Chapter Meetings

with:
Asia-Pacific Chapter: David Zhong, President, VNU Exhibitions Asia (China)
Location: Avani Hotel - level 10, Room Galaxy 1+2
European Chapter: Gerald Böse, Chief Executive Officer, Koelnmesse GmbH (Germany)
Location: Avani Hotel - level 10, Room Lunar + Moon
Latin America Chapter: José Navarro Meneses, Director General, Tarsus de Mexico (Mexico)
Location: Avani Hotel - level 10, Room Air 2
Middle East, Africa Chapter: Albert G. Aoun, UFI MEA Chapter Chair, IFP s.a.l (Lebanon)
Location: Avani Hotel - level 11, Corner Room


This is the time for UFI's regional chapters to meet - to update on developments in their part of the world, and to discuss ongoing initiatives and activities.
11:45 - 12:05

Networking and Refreshments

Location: Avani Hotel - level 10, Ozone 2
12:05 - 12:50

All eyes on Exhibitor Expectations

With:
Sophie Holt, Global Strategy Director, Explori (UK)
Chris Kilbee, Executive Director, ASEAN, Informa Markets (Singapore)
Eduardo Lopez-Puertas, General Manager, IFEMA (Spain)

After last year’s groundbreaking global visitor Insights, UFI & Explori have focused on Exhibitor Insights this year in our latest project. Exclusively at the UFI Congress, the key findings will be shared for the first time, based on feedback and insights from over 1,000 exhibitors globally.

Location: Avani Hotel - level 10, Lunar + Moon
12:50 - 13:15

Wrap up & Outlook

with Congress Moderators:
Caitlin Read, Group Communications Director, Comexposium (France)
Stephan Forseilles, Head of Technology & Digital Transformation, Easyfairs (Belgium)

Craig Newman, UFI President, CEO, Johannesburg Expo Centre Johannesburg (South Africa)
Mary Larkin, Executive Vice President, Diversified Communications (USA)
Kai Hattendorf, UFI Managing Director/CEO (France)

With a wrap up by our moderator, the "passing of the torch" to the next UFI President, and the invitation from our 2020 Congress Host destination.

Location: Avani Hotel - level 10, Lunar + Moon
13:15 - 14:30

Networking Lunch

Location: Avani Hotel - level 10, Sky/Breeze/Ozone 1/Horizon/Wind
Sponsored by
14:30 - 17:00

Focus on Thailand

with: Programming by the host - open session

Come discover why Thailand is Southeast Asia’s largest & most profitable market for International Trade Exhibitions, and how you can be a part of the action…

Presented by TCEB in collaboration with TEA (Thai Exhibition Association), FOCUS ON THAILAND will showcase Thailand’s potential as a prominent platform for international trade shows in Southeast Asia. With the combination of support schemes from the government, collaboration with Thai Exhibition organizers, and the promising future of Thailand 4.0 era, the country will surely rise to be a global exhibition destination and a lucrative place for business in the heart of Southeast Asia.

In this session, you will meet experienced Thai exhibition professionals from various sectors of the industry. From organizers whose shows are rapidly growing to impressive venues beyond international standards both in Bangkok and other MICE cities, your trusted partners for success the Southeast Asian market are to be found here.

Keynote presentation: Government Policy to Move Forward MICE Industry in Thailand Mrs. Nichapa Yoswee, Senior Vice President of TCEB - Business

Location: Avani Hotel - level 10, Room Lunar + Moon

Panel Discussion: Trust in Thailand: Best Practices to Reinforce Successful Partnership

Moderator: Sarnit Karunyavanij
Panelists:
Heiko M. Stutzinger, Managing Director VNU Exhibitions Asia Pacific, Director VNU Exhibitions Europe and VIV Worldwide, VNU Exhibitions Asia Pacific Co., Ltd
Mathias Kuepper, Managing Director, Koelnmesse Pte Ltd (Singapore)
Nino Gruettke, CEO, Tarsus Asia

The panel topic will highlight the key points of best practices to make a successful business partnership in Thailand, such as Ease of Doing Business and Government Support Scheme, Strong support from Thai Associations and schemes such as Thailand opens the world of Collaboration and Quick Win; Partnering with Thai incubator shows and many more.

Please reserve your seats here: http://ufi.in2it-service.com/focus-on-thailand.html

** Business Matching: Speed Meet
At the end of Focus on Thailand, there is a one-hour quick-business matching session with 3-minute slot appointments. This session’s goal is to connect you with competent Thai exhibition professionals on an one-on-one business matching to discover business opportunities including joint ventures, show management & sales and much more.
The Speed meet is only for 26 registrants, so please promptly contact us!

Interested? Please send your inquiry via focusonthailand@eventstravelasia.com and the instruction & list of participants will be provided.

Programme:
14:00 Registration at Lunar Room, Level 10, Avani+ Riverside Bangkok Hotel
14:30 Opening session
14:35 Keynote Presentation:
Government Policy to Move forward MICE industry in Thailand - Mrs. Nichapa Yoswee, Senior Vice President of TCEB - Business
14:50 Panel Discussion
Trust in Thailand: Best practices to reinforce successful partnership
15:40 Coffee break
15:50 Business Matching / Speed Meet format
17:00 Session concludes

Saturday 09 November

9:00

Post Congress Day Tour (fully booked)

“Gin Dee Yuu Dee: Living with Nature"
Location: Sampran Riverside, Nakhon Patom

“Gin Dee Yuu Dee” is the ultimate state of happy life. It means Eat well and Live well. The true philosophy of Thai way of life is well being, living with Nature.

At Sampran Riverside, you will spend time learning the simple Thai happiness; cooking tasty and healthy food, tasting fruits from the trees, making garlands from orchids in the farm, dying fabric with natural colours. Experience the joyful yet simple lifestyle of the people of Sampran, who live just less than an hour away from Bangkok.

Dress code: You will spend half of the day outdoor. Do cover up and put on sunscreen for carefree experience. Active, water-resistant footwear is recommended.

Check out the Post Congress Day Tour programme!

Transfer arranged by UFI and the event host
Meeting Point: 09:00 from Avani+ Riverside Hotel, Entrance hotel on Level 1

Bangkok Highlights Tour

As the "Thai Organic Life" Post Congress Tour is fully booked, the alternative tour is a visit of Bangkok. Please see details below for departure (only for registered):

Transfer arranged by UFI and the event host
Meeting Point: 10:00 from Anantara Riverside Hotel, Hotel Pier
Dress Code: Casual. Do cover up and put on sunscreen for carefree experience.

 

    

                                       Host                              Host City Partner                              

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UFI Diamond Sponsors

bangkok new logo 2019  qatar ntc logo 70SZW logo 70
 

Gold Sponsor

 TAITRA BOFT logo 70

Silver Sponsors

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Sponsors

 biec logo 70Chengdu logo 70 fairmate by dimedis final cut 70 

Gielissen Logo 2016 70Glisser Logo 70HONG KONG PARTNERS LOGO 70

IZMIR FAIR LOGO 70LVCVA logo 70MYCEB LOGO NEW 70

MBS Logo 70PTAK logo 70 SCEIA new logo 70

 SNIEC logo 70 Waytation logo 70

Thai Industry Partners

TEA logo 70  TICA logo 70

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          UFI Registration Partner             UFI Software Partner   

                   INFOSALONS Logo new 70        Ungerboeck Software International      

Congress Logistics Partner         UFI Mobile Partner

      Logo DB Schenker 70        Goomeo

        Official Congress Supplier       UFI Research Partner 

                           Kingsmen Logo 70                 Explori              

UFI Media Partners

CICE   eventos latinoamerianos logo 70   Exhibition Showcase    Exhibition World  Feria y congresos logo 70
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